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Best photo: Bmw Takes Two on MergerDaimlerChrysler, parent automaker of Mercedes-Benz, has already signed the papers to their corporate divorce while their strong rival BMW is planning to launch a takeover bid for Volvo earlier this year as revealed by Autocar. It can be noted that most analysts have expressed their concern over mergers in the auto industry saying that it is notpragmatic. But it looks like BMW just don’t want itself to be daunted by the number of failed mergers in the industry and preferred to personally experience it. Anyway, the Bavarian automaker and producer of high quality BMW exhaust have already requested a complete breakdown of Volvo’s financial position from a European investment bank which is handling enquiries on behalf of Ford, the owner of Volvo. Reliable sources have also revealed that BMW has earlier eyed the Alfa Romeo as its takeover target. According to industry experts BMW is planning to expand its range of brands to support the future growth of the company. Likewise, part of its plan is underpinning the front-wheel-drive Mini division by expanding its output and it can do so with the help of Volvo. Why Volvo? Company bosses at BMW saw Volvo as the fitting globalbrand complimentary to BMW, which they deemed has considerable room for growth and room to accommodate Volvo. Although BMW will always emphasize driving pleasure, Volvo on the other hand will contribute safety and environmental concerns to the mix. At present it not yet clear what BMW plans are but its probable that the larger saloon and estate models of Volvo just in case would be switched to BMW platforms offering both rear-and four-wheel drive. The smaller cars in the Volvo’s range would remained front-drive and would probably be merged to the Mini family expanding this model range. The Mini brand is currently one of the biggest problems of BMW and it has already been forced to allot additional investment just for the redesigning of the new Mini as well as engineering the Mini ClubmanPages: Updates: Seven "international Engine of the Year" Awards Won by BmwBMW has recently been shopping for awards--- imagine seven awards for four of its engines! Yes, readers BMW has received that many…eat your heart out Mercedes!Next-gen Bmw X3 to be Made in Us; Magna to Lose ContractBMW AG has officially announced that the next generation BMW X3 SUV will be manufactured at its plant in Spartanburg, South Carolina. This will be built when its present contract of agreement is already used up in 2010 to 2011. BMW has recently been shopping for awards--- imagine seven awards for four of its engines! Yes, readers BMW has received that many…eat your heart out Mercedes!
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